Bryce Cannon Witcher

Marketing & Creative

Tag: Creative Direction

11 Things Recruiters Should be Looking for in a Creative Director or Marketing Manager

1. Passion For Being a Mentor and Ability to Give Constructive Feedback Is your candidate even able to offer creative criticism without hurting someone’s feelings? Does your candidate have the ability to shape the minds of younger talent to dissect ideas? Constructive feedback is the cornerstone of helping people grow and improve. Progress and continual improvement

What is a Creative Director, and why does MY organization need one?

A Creative Director, many times working within a creative or production department, is a person who sets look and feel for a marketing campaign, manages the execution of the overarching campaign projects, and delivers all creative assets to the marketing team. While an excellent designer, information architect or writer in their own rite, this person